Register for a complimentary Webinar w/me & @citrixonline on 1/18
Register for the Complimentary Webinar
The End of Business As Usual: Rewire the Way You Work to Succeed in the Consumer Revolution
Wednesday, January 18, 11 AM (PST) / 2 PM (EST)
In today’s rough political and economic climate, businesses need to reexamine relationships with customers and employees to create more positive, engaging experiences as part of everyday business.
Session Overview:
In a post OCCUPY world, businesses need to re-examine relationships with customers and employees to not only avert potential crises, but steer more positive engagement and experiences as part of everyday business. It starts with listening and learning and and culminates with engagement and adaptation. You understand this. But how do we make the case to our leadership organization?
How do we translate real world events and online behavior into tangible business meaning.
How do prove that there are consequences for missing these opportunities?
This is why your role is more important then ever before. Everything you know and everything you’re learning will help your business or organization mature, increase in relevance, and deliver more significant experiences. The end results are preference, increased loyalty and advocacy, and ultimately connectedness. It’s how you demonstrate the opportunity and the path forward that count for everything.
Learning Objectives:
- Translate listening into learning and insights
- Document the impact of disruptive technology on your business and your market opportunity
- Build an internal team for change…beyond a social media center of excellence
- Organize a holistic approach to meeting the needs of customers in emerging channels
- Deliver value to consumers to grow communities and foster advocacy
